Another One In The Bag: BLACKPINK Yet Again Breaks Another Record
YG Entertainment's most electrifying K-pop girl group, BLACKPINK, has been on a tear in the K-pop industry since its debut in 2016.
The quartet of Jisoo, Jennie, Rosé, and Lisa is hands down the most well-known K-pop girl group, not just in South Korea but all over the world. The number of accomplishments BLACKPINK has been incredibly impressive for a group that's only been active for approximately five years.
Just this February, BLACKPINK was able to top the list of K-pop girl groups in brand ranking for the month. Additionally, BLACKPINK, along with BTS, was nominated for Nickelodeon's 2021 Kids' Choice Awards.
Beyond the controversy that BLACKPINK member Jennie has been entangled with, the year just keeps getting better and better for YG's biggest girl group. With that being said, they once again got another breakthrough just very recently.
BLACKPINK has once again set a record, this time with their hit song "DDU-DU DDU-DU."
Two days ago, on February 23, it was approximately around 6 p.m. Korean Standard Time that the music video for BLACKPINK's "DDU-DU DDU-DU" finally made it to 1.5 billion hits on YouTube. This means that the lovesick girls are the first-ever K-pop group to have a music video to ever reach this amount of views.
Initially released on June 15 last 2018, "DDU-DU DDU-DU" approximately needed two years and eight months to get the 1.5 billion view mark.
The only other Korean idol to ever reach 1.5 billion views on YouTube is the solo artist PSY with his music video of his hit song "Gangnam Style."
Currently, there is no news for a BLACKPINK comeback anytime soon. YG Entertainment has been preparing the girls, primarily Rosé, for their solo releases but not specific details have been out yet.
Nevertheless, whatever BLACKPINK releases, BLINKS all over the world will still support the girls and their projects.