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Tag : Hite Jinro

Bottling inside biggest soju liquor maker Hite Jinro Co. | By: Bloomberg | Getty Images

Sep 11, 2015 AM EDT - Czarelli Tuason

Demand For Flavored Alcoholic Drinks Increases As More Women In South Korea Engage In Social Drinking

The habit of drinking after work in South Korea is common and as more women join the workforce, the demand for flavored and lighter booze increases.

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Jul 30, 2015 AM EDT - Dana Marie

Fruit-Flavored Soju Now a Trending Drink in Korea

Fruit-flavored soju replaces regular soju and beer as the go-to alcoholic drink in South Korea these days. With flavors ranging from citron to blueberry, the new variety has won the hearts of many women – even some men.

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