Nov 01, 2015 PM EST - Diana Tomale

Diageo-Owned Brand Guinness Launches 'Taste Of Black' Campaign To Win Over South Korea's Beer Market

Diageo-owned brand Guinness aims to win over South Korea's beer market as it launches its "Taste of Black" campaign. The new campaign features the different flavors of Guinness to shun the perception of South Koreans that Guinness is too strong.