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Big Hit, YG And Universal Music Joins Hands For New Live-Stream Platform

by Victoria Marian Belmis / Feb 10, 2021 05:16 AM EST

On February 10th, a new partnership between Big Hit Labels, YG Entertainment, Universal Music Group, and Kiswe to launch a new live-streaming platform was announced.

According to reports, the upcoming live-streaming platform will be called VenewLive. It will be the first project to launch under KBYK Live and is said to be a platform where global musicians and artists could stream their content and interact with fans. 

With a joint partnership with the biggest entertainment agencies in K-Pop right now, VenewLive will surely house the most popular Korean artists today, including those from YG Entertainment and Big Hit Labels. This means that fans can expect to enjoy content from BTS, BLACKPINK, SEVENTEEN, GFRIEND, iKON, TREASURE, TomorrowxTogether, ENHYPEN, and many others. Moreover, reports state that VenewLive is also expected to expand its content by its constant innovations in its technology and will soon cater and provide multi-view streaming. 

VenewLive has hosted concerts for all Big Hit Label's artists such as BTS, ENHYPEN, GFRIEND, SEVENTEEN, and NU'EST. Aside from those, VenewLive also hosted Justin Bieber's New Year's concert.

According to VenewLive CEO John Lee, their technology will allow fans to feel as if they are closer to their favorite artist and will also help the artists to connect with fans and show off their charisma and stage presence despite being on a digital stage.

Meanwhile, YG Entertainment Chief Operating Officer Choi Sung Jun has expressed his excitement in this new venture with VenewLive. He believes that VenewLive will provide them with the technology that will help their global artists such as BLACKPINK connect with their fans all over the world. 

Lastly, Big Hit Label's global CEO Yook Seok Jun shared that this venture will help them in their goal to ensure that the fans will get the best experiences from their artist's content.

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