BLACKPINK Comeback 2018: Jisoo, Jennie, Rosé, & Lisa’s Lightstick Looks Like A Toy Hammer, One Member Explains Why They Designed It That Way
After years of anticipation, YG Entertainment finally revealed the official BLACKPINK lightstick! However, many were shocked with the outcome as it looked more like a toy than a K-pop lightstick. Since Jisoo, Jennie, Rosé, and Lisa helped with the design, one of the members explained why they made it that way.
BLACKPINK’s comeback is just right around the corner, so what did YG Entertainment do while fans are patiently waiting for Jisoo, Jennie, Rosé, and Lisa’s return? Reveal the official BLACKPINK lightstick! Fans shared a lot of suggestions on social media as to what BLACKPINK’s lightstick should look like, but the outcome came as a surprise.
The BLACKPINK lightstick features two hearts on either side of a black handle, with the hearts carrying the YG Entertainment girl group’s logo. Unboxing videos of the BLACKPINK lightstick revealed that the two hearts light up and have two modes. Since the hearts looked like a toy hammer, fans who purchased the new merchandise couldn’t help themselves but try pounding it.
Although many were happy that the BLACKPINK lightstick is finally official and available, some were wondering how did the designer and Jisoo, Jennie, Rosé, and Lisa come up with the final result. But Jisoo already explained it during her March 26 broadcast on V LIVE.
"It's hard to make the lightstick design because there are male and female fans. We want to make a design that can be suitable for all ages and genders,” BLACKPINK’s Jisoo said at the time. "If it's too pretty and looks like a magic wand, fanboys will be embarrassed to hold it. However, we also cannot make it too simple because we are a girl group. Therefore, we combined all the ideas, and I hope BLINKs will like it."
With Jisoo’s explanation, the official BLACKPINK lightstick seems to make a lot of sense. The hammer part could be the masculine side of the merchandise, then the color and the hearts could be the feminine side. Yang Hyun Suk revealed that BLACKPINK’s comeback date is June 15th.
#BLACKPINK BLACKPINK OFFICIAL LIGHT STICK 블랙핑크 멤버들이 직접 디자인 단계부터 참여해 탄생하게 된 사랑스러운 뿅망치 #블핑봉 that has been designed by the Blackpink members themselves! ブラックピンクのメンバー達が直接、デザインの段階から参加し 誕生したラブリーなピコピコハンマー - RELEASE : 2018. 05. 28. PRICE : 20,000 KRW AVAILABLE -YG SELECT : http://www.ygselect.com/ -YG SELECT China : http://cn.ygselect.com/ -YG SELECT TMALL HK : http://ygeshop.tmall.hk/ -YG SELECT Qoo10(SG) : https://www.qoo10.sg/shop/ygselect -YG SELECT Amazon(JP) : https://goo.gl/2cybuw -YG SELECT Amazon(US) : https://goo.gl/QcXkWx -11st : http://www.11st.co.kr/ -G-market : http://minishop.gmarket.co.kr/ygeshop01 -Auction : http://stores.auction.co.kr/YGeShop -KAKAOTALK 선물하기 : (Only Mobile) KAKAOTALK>브랜드 >BLACKPINK -NAVER Smart Store : http://smartstore.naver.com/yge-shop - #블랙핑크 #블핑봉 #블링크 #BLACKPINK #BLINK #BLACKPINK_OFFICIAL_LIGHT_STICK #YG #YGSELECT A post shared by YG SELECT (@ygselect) on May 22, 2018 at 10:00pm PDT
