#YouTubeIsOverParty Causes Uproar, Company Demonitizing Videos
#YouTubeIsOverParty began trending on Twitteron Thursday. Video Artists are anxious that YouTube is going to remove their money-making opportunities in the video site according to a report by Fortune.
On Thursday, Twitter and YouTube erupted in an explosion of outrage after several well known YouTube artists received notices from the company saying that their videos had been determined unfit for ads because they contained information and stories that apparently were not "advertiser friendly."
YouTube video creators make a living by getting a cut in the advertising revenue generated by their videos.
Most of the time, video creators get up to 55% of the revenue while YouTube keeps the rest. However, the videos must meet certain standards in order to have advertising applied to them.
Phil DeFranco, a prominent youtuber, uploaded a video called "YouTube Is Shutting Down My Channel and I'm Not Sure What To Do", where he stated getting more than 40 notifications saying that his videos were deemed unfit for advertising and would be "demonetized -" meaning he won't get paid for his videos.
DeFranco has more than 4.5 million subscribers on YouTube following his posts and commentary on news and popular culture. His videos have had a total of 1.6 billion total views.
Due to DeFranco's blowing the whistle the hashtag #YouTubeIsOverParty began trending on Twitter for most of Thursday, and his original video has reached more than two million views.
Other YouTube artists have voiced the same complaints saying that their videos were being blocked from youtube's automated advertising system.
YouTube defended its actions in Twitter saying that that there has been no significant change to its rules, instead, it only upgraded its notification system in an attempt to be more transparent. The company's response didn't satisfy users.