Music Critic Explains Why BLACKPINK Is So Popular Worldwide

Music hit after music hit, K-pop girl group BLACKPINK continues to dominate music charts and win the hearts of many around the world. But what is the secret formula to the group's success? Why are they so popular? Why is it that they are selling out millions of concert venues every time they perform?

Kim Young Dae, a Korean music critic, explained that BLACKPINK's group image is one of the major factors to why they stand out from the other K-pop groups out there. He explains that BLACKPINK has powerful swag and a powerful, luxurious image. This is also why many popular luxury brands like Dior and Chanel would really like to have them as their brand ambassadors. BLACKPINK has also collaborated with a lot of international brands, from apparel to even video games.

He also said that due to the group's great image, the members have become like role models for K-pop fans regardless of background, nationality, or race.

The group not only focuses on their music, but they also balance it off with their fashion and visuals. Everything from their fashion sense to their music style and group brand all blend well together to make one of the perfect K-pop girl groups to date.

Korean netizens who have seen this expressed that they agree with what Kim had to say about the group. They also praised BLACKPINK's label, YG Entertainment, for making who they are today. One netizen said that YG really knows how to properly make a girl group like BLACKPINK stand out from the rest, making them one of the world's most popular K-pop girl groups.

BLACKPINK officially debuted in August 2016 and released its first single album titled "Square One." The songs "Boombayah" and "Whistle" were included in this album and gained massive success in the music charts.

Their massive international popularity has also got them to collaborate with U.S. artists such as Dua Lipa and Selena Gomez.