Facebook Improves Algorithm To Do Away With False News
Facebook continues to work to eliminate false news and hoaxes that have always circulated in the social network and who have passed an important bill in 2016. Mark Zuckerberg does not want more an error in this regard so he ordered his engineers improve the algorithm that Decides, depending on the behavior of each user, to show a content or another, according to the preferences of each one.
Thus, Facebook has announced two important developments with chasing Tuesday to give more visibility to quality content and sink, so the viral-citation of "fake" news. As explained those responsible, the aim of the company with the News Feed is to " show people the stories that are most relevant to them ." For this reason, Facebook will try to better position the messages once the algorithm identifies and classifies "authentic content" better.
The two new products that will launch the social network are adding new signals to better identify and classify the true content and a new way to predict and classify real - time messages can be more relevant to the user.
"One of our values of News Feed is authentic communication", say those responsible. Facebook categorizes news stories based on different factors (those who interact with the news, likes, comments, actions ...) to show them to the user. Now, with the new update - of which there are no concrete details - "we are adding new universal signals to determine if a publication can be authentic", they say.
"This categorizes pages to identify if they publish spam. We then use the messages from these Pages to form a model that continually identifies whether the publications are likely to be genuine." With respect to updates real - time signals, Facebook assesses the importance of different signals at different times.
"In classifying the feed to determine the relevance of a post, we always look at the signals in real time, as if a friend just said it," they exemplify. From now on , " if there is much participation of many people on Facebook about a topic, or if a one - page message is receiving a high level of commitment, we can understand in real time the subject or the page may be temporarily more important to the user, therefore, must display their content " they explain.
Engineering responsible Facebook concludes: " We anticipate that most pages will not see significant changes in the distribution of the News Feed. Some may see a small increase in traffic or have more outgoing clicks while others may see decreases. Pages should continue to publish stories that are relevant to their audiences. "