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Sep 17, 2015 PM EDT - Czarelli Tuason

Global Luxury Firms Cash In On South Korean Pop Culture As Seoul Becomes Asia's New Fashion Hub

Luxury firms are now cashing in on the K-pop culture as Seoul becomes the new fashion hotspot in Asia.

Editor's Pick

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Mar 02, 2026 PM EST - Hannah

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Mar 02, 2026 PM EST - Hannah

IVE Makes K-Pop History With "BANG BANG" Perfect All-Kill as 'REVIVE+' Conquers Every Korean Chart

Feb 24, 2026 PM EST - Hannah

"Wrong Is Fine — Just Don't Quit": G-Dragon's Commencement Message to South Korea's Top Scientists

Feb 23, 2026 PM EST - Hannah

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