Jul 11, 2026 AM EDT - Hannah

K-Pop's Big Four Spend 29 Times More Per Album Than Everyone Else. The Government Just Bet $9 Million That's Fixable.

South Korea's Culture Ministry is doubling support for small K-pop agencies to roughly $12 million next year, but the funding remains a fraction of the 29-to-1 production-spending gap between the Big Four labels and everyone else.