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Feb 11, 2021 AM EST - Faye.Jimenea

aespa Makes K-Pop History After Becoming Ambassadors For Luxury Brand 'Givenchy'

SM Entertainment's newest girl group Aespa made history after they signed a deal with the global luxury brand Givenchy.

Editor's Pick

Sandara Park Started Her Own Label. The Album Drops in Three Days.

Jun 17, 2026 PM EDT - Hannah

Seventeen's Joshua Will Address UNESCO in Paris Next Week. He'll Be Representing More Than the Group.

Jun 16, 2026 PM EDT - Hannah

No Coachella, No Problem: How RIIZE Built the Western Market From the Outside In

Jun 15, 2026 PM EDT - Hannah

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STAYC 2:LOVE — The Single Album That Knows Exactly What It Is

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i-dle's "Crow" Hit 5.8 Million YouTube Views. It Didn't Chart on Melon.

3

Seventeen's Joshua Will Address UNESCO in Paris Next Week. He'll Be Representing More Than the Group.

4

No Coachella, No Problem: How RIIZE Built the Western Market From the Outside In

5

Sandara Park Started Her Own Label. The Album Drops in Three Days.

6

ATEEZ to Headline BST Hyde Park 2026 Ahead of New Album Release

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Don't Miss

K-WAVE - Dec 31, 1969 PM EST - Hannah

The FIFA World Cup Anthem Was Performed in Korean. The Singer Was From an Animated Film.

REVIEWS - Dec 31, 1969 PM EST - Hannah

STAYC 2:LOVE — The Single Album That Knows Exactly What It Is

INSIGHTS - Dec 31, 1969 PM EST - Hannah

No Coachella, No Problem: How RIIZE Built the Western Market From the Outside In

K-WAVE - Dec 31, 1969 PM EST - Hannah

i-dle's "Crow" Hit 5.8 Million YouTube Views. It Didn't Chart on Melon.